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The Present Creates the Future - ESG Report

Editorial | Creative Direction

[ Challenge ] 

  • Investors - Need direct access to ESG data. 

  • Clients - Need to know our responsible and sustainable practices contribute to their supply chain.

  • ​Future employees, current employees, nonprofits, consumers, potential panelists - Want to know we’re actively working to have a positive impact on the world.

[ Objective ] 
Develop our positive public sentiment by showing how much this means to us.

[ Insight ] 

The ESG report is essentially a commitment of current actions creating a better future. We use the two sides of that story—present and future—to create a compelling narrative and visual experience.

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Credits

Creative Director: MeiLing Lu

Campaign Lead / Content: Andrea Bertels, Yamini Dixit

Report Design: KDCI (studio)

Web Designer: Francisco Chavez

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