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MeiLing Lu
Currently Art Director, Global Marketing at Nielsen
Specialized in creative, art and design in marketing, advertising and branding worlds
With over 9 years of creative experience, I’ve been the driving force behind some of the most innovative work: from a branding overhaul that modernized a 100-year-old media giant to a series of witty ads that resonated with binge-watching fans by referencing plots from their favorite shows, and an on-set shoot that brought actors together to humanize the brand and effectively convey the company’s value propositions. There’s no “standard” creative format, but there is always one common goal: to push the brand forward as a respected and trusted global leader, bringing joy to audiences everywhere!
work
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